Reactive Social Media Plan: Is It the Way to Go?

So yesterday I spend almost the entire workday reading and thinking about how to make a social media plan for my association. It was a tough nut to crack because just about everything I can find out there (meaning in the great big internet) was about how to design a social media for your members [...]

Really Old (but Cool) Stuff

In a couple of months, my association is moving. We aren’t going very far, basically just across the street and up a block. But every time I think about moving, I look at all the stuff around the office. Some of it is really old stuff too.
Some of it is cool old stuff. The absolute [...]

Wikipedia Smickapedia

This week Wikipedia came to bother me. “All” associations should have a presence in Wikipedia, right? Aren’t we told that at conferences and in publications? Isn’t it “common knowledge” among the social media savvy? (Who knows, maybe it out of vogue now, it’s been a few months since I attended a conference). It’s on my [...]

Tea Drinker in a Coffee Word

Some of you may have noticed that I fell into a pretty deep blogging slump. I could list a host of reasons why, but the truth is I started finding it hard to think of “CAE” things to write about.
I really don’t deal with a lot of the issues I learned about when studying for [...]